This is not an overstatement: apps have become an integral part of our daily lives. There are tools to carry out multiple tasks — from design to security, communication, marketing, travel, HR, cloud apps, development, collaboration… the list goes on.
So how to decide which ones are worth our time and attention? 🤔
Okta’s recent Business at Work report is a good start.
They have analyzed data from more than 17,000 global customers to point out the Ten Fastest-Growing Apps in the World (by user numbers), with Year-over-Year Customer Growth ranging from 81% to an impressive 172%. We bring you the results! 😄
Some may be familiar to our readers, such as Notion, Navan, or Figma — all of which already made it to the list last year🌟. Others may be lesser known if you’re not from the area — but you can catch up with a quick intro.
Now let’s dive into the ten fastest-growing apps in 2023! 😉
Connect security and management in Apple devices
YoY customer growth: 172%
Taking the number one spot for the fastest growing app of 2023 is Kandji, an Apple device management and security tool, with 172% YoY growth by number of customers.
This platform enables IT administrators to automate repetitive tasks and introduce new features to the device management space, making it an invaluable tool for IT teams looking to manage and secure remote devices.
You can use it to enforce OS versions across devices, deploy an auto app or a custom app, configure FileVault, and achieve security framework compliance. Kandji will help you mitigate risk on your macOS from software vulnerabilities and stop threats before they happen.
Great writing, simplified
YoY customer growth: 124%
In second place is Grammarly, a writing assistant app that helps users communicate clearly and effectively.
Grammarly’s AI-powered tool basically helps you proofread and edit all your texts. It checks for spelling, grammar, and punctuation mistakes — and also gives you suggestions to improve your writing style and tone.
The app is really easy to use, with plenty of integrations available — so you can make sure your documents are error-free and communicate your ideas effectively anywhere.
Modern HR for modern business
YoY customer growth: 123%
Rounding out the top three is Bob, an HR tool that has been steadily gaining popularity. In 2021, it grabbed second place among HR tools in the EMEA region, and this year it racked up 123% YoY customer growth globally.
Bob offers a range of features, including out-of-the-box onboarding, workflows, performance management, and compensation management.
The platform has many automations and integrates with leading